Details

Last Funding Type

Series Unknown

Last Funding Money Raised

$5M

Industries

E-Commerce,Retail,Wine And Spirits

Founded date

Jan 1, 2009

Number Of Employee

11 - 50

Operating Status

Active

Cracka wines is Australia's largest online wine merchant, selling over 4,300 wines from all around the world. Besides just wine, Cracka is also Australia's largest wine resource library, with over 163,000 reviews on wines, wine regions, varieties and more. Crackawines.com.au is creating a revolution in the way that wine is sold online in Australia. For wineries it offers an entirely new high margin sales channel that allows them to connect directly with businesses and consumers. For wine lovers, it’s a new, exciting and convenient way for them to buy their favourite brands at ‘wholesale’ prices. Cracka itself is owned by a group of wine lovers including Wine Ark founder Dean Taylor in partnership with former carsales.com.au Chief Operating Officer Shane Pettiona, all backed up by a team that includes wine writers Angus Hughson and Andrew Graham. What sets Cracka apart from other wine auction sites is that the team tastes everything they sell - so no dodgy cleanskins or faulty wines. The emphasis at Cracka though is on savings, with the average savings enjoyed by wine auction customers so far sitting at 50% off recommended retail price!