Zeta Global

company

About

Zeta offers technology and marketing services to help brands acquire, engage, and retain customers.

Details

Last Funding Type
Seed
Industries
Advertising,Analytics,Information Services,Marketing
Founded date
Jan 1, 2007
Number Of Employee
1001 - 5000
Operating Status
Active
Stock Symbol
nyse:ZETA
Legal Name
Zeta Interactive Corp.
Also Known As
XL Marketing

Zeta is a Data & Analytics company that uses a People-based Marketing Cloud to help leading brands acquire, grow and retain customers. Founded by David A. Steinberg and John Sculley (former CEO of Apple Computer and Pepsi-Cola) in 2007, Zeta uses big data, advanced analytics and machine learning to power marketing programs for hundreds of Fortune 1000 and Middle Market brands. Zeta was named one of the 50 most promising private companies by Forbes and one of 10 companies on the planet in two Gartner Magic Quadrant reports.

The Company's highly-rated technology platform competes with Oracle, IBM, Salesforce and Adobe. With over 1,000 employees worldwide, the company is headquartered in New York City, with Centers of Excellence in Silicon Valley, Boston, London, and Hyderabad, India, and 12 additional offices around the globe.

Funding Rounds

Number of Funding Rounds
Total Funding Amount
8
$817.50M
Zeta Global has raised a total of $817.50M in funding over 2 rounds. Their latest funding was raised on Jun 9, 2021 from a IPO round.
Announced Date Round Money Raised Number of Investors Lead Investors Post Valuation
Jun 9, 2021 IPO $215M Detail
Mar 1, 2021 Debt Financing $222.50M 4 BofA Securities Detail
Apr 27, 2017 Debt Financing $25M 1 Detail
Apr 27, 2017 Series F $115M 2 Blackstone Credit
GPI Capital
Detail
Sep 1, 2016 Debt Financing $45M 4 Detail

Investments

Number of Investments
Number of Lead Investments
4
1
Zeta Global has made 4 investments. Their most recent investment was on Apr 11, 2022, when TellTail raised $3.40M.
Date Company Name
Round Money Raised Industry Lead Investor
Apr 11, 2022 TellTail
Seed $3.40M Communities
Jan 17, 2018 Visto
Series Unknown $14.47M Advertising Yes
Series A $6.35M Advertising
Jan 13, 2015 Drift
Series A $15M Enterprise Software

Employee Profiles

Number of Employee Profiles
47
Zeta Global has 47 current employee profiles, including Executive Harrison Davies
Executive
Executive
Executive
Executive
Executive

Acquisition

Zeta Global has acquired 8 organizations. Their most recent acquisition was Intela on Oct 9, 2013. They acquired Intela for 0.

Date Company Name
Industry Acquisition Type Price
Oct 9, 2013 Intela
Advertising acquisition Detail
Jan 22, 2014 ClickSquared
B2C acquisition Detail
Nov 2, 2015 eBay Enterprise
Advertising acquisition $ 80M Detail
Aug 4, 2016 Acxiom Impact
Advertising acquisition $ 50M Detail
Jul 17, 2017 boomtrain
Email Marketing acquisition Detail