Gerhard Gschwandtner is Founder and CEO of Selling Power, Inc., a multi-channel media company that produces Selling Power magazine and a daily 5-minute video series. He is also host of the Sales 2.0 Conference series. Over three decades, he has interviewed leaders and experts in sales, business, sports, entertainment, and politics including Mary Kay Ash, Marc Benioff, Michael Dell, George Forman, Seth Godin, Jay Leno, Bill Marriott, and Colin Powell. He has trained more than 10,000 salespeople around the world and is the author of 17 sales management books. He is a recipient of the Sales & Marketing Executives International, Inc. 2010 Ambassador of Free Enterprise Award.